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The age of an avatar vs. the likelyhood of their spending money

Playing around with Second Life analytics, I came across an interesting trend that may or may not hold water after the blog treatment. Below is a graph of the birth date of an avatar vs one of three account types. These account types are no payment information on file, payment information on […]

On the importance of virtual privacy

Hypothetical situation: I walk down a market street on a weekend shopping excursion. Without my knowledge, my geographical position is being monitored and recorded every few seconds. Business owners, or for that matter anyone willing to pay can reconstruct my shopping trip to determine which products I’m most likely to buy on my next visit […]

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